Need Help? 1-800-644-8327      |   APPLY WEBCODE  
CHECKOUT Return To Cart  
botanic choice and indiana botanic gardens harvesting herbs


Indiana Botanic Gardens, Inc., (IBG) and Botanic Choice has been providing affordable healthy solutions since 1910 when Joseph E. Meyer and his family began growing, harvesting, and packing freshly grown herbs, then shipping them across the country. Today its Botanic Choice and Botanic Spa brands have become America’s choice for high quality, researched based vitamins, supplements and beauty care products with millions of customers worldwide. The company continues to be family-owned and operated by great-grandson, Tim Cleland as President and CEO, and great-granddaughter Tammy Cleland as Vice President.

IBG delivers effective and cost-effective nutritional supplements, vitamins, minerals, and proprietary formulas along with an array of beauty care items including cosmetics and over-the-counter (OTC) items. Products are sold via print catalogs, website, online retailers such as Amazon and Walmart, and a retail store located at their headquarters in Hobart, Indiana. The longevity of IBG can be attributed to its most treasured asset – its loyal customer base. In fact, many current customers include the grandsons and granddaughters of past customers who passed down their tradition of good health to family members.

Another valued asset is its diverse and dedicated staff, many of whom have been with IBG for decades. Well-respected in the community, IBG continues to attract talented individuals due to their commitment to employee satisfaction and strong business ethics. The company’s success over four generations speaks to its dedication to helping others lead healthier, happier lives the natural way.

Mission Statement

Indiana Botanic Gardens, Inc. with its Botanic Choice and Botanic Spa brands offers a broad selection of affordable, high quality nutritional supplements, research-based, proprietary formulas, and authentic, eco-responsible cosmetics. We are dedicated to making effective natural health solutions available to all. This is what drives us each and every day.


These are the standards of excellence we live by.

  • Relentless emphasis on quality of suppliers, ingredients, and processes to ensure safe, effective products
  • Company-wide commitment to continuous quality improvements and compliance with legal and regulatory guidelines
  • Superior products at a great value delivered with flawless customer service
  • Innovative formulas based on the latest science and adapted to customer needs
  • Integrity in every business relationship


Botanic Choice and Botanic Spa brands are known for combining botanic-based ingredients with state-of-the-art nutrients for outstanding results. Botanic Choice includes three lines of ingestibles: Essentials, Exclusive Formulas and Premium Formulas. Botanic Spa includes cosmetics and OTC products.

In addition to our two brands of Botanic Choice and Botanic Spa, we also offer many other well-known brands including NOW foods, a family-owned company since 1968 that produces high quality natural products nationwide. EfferC™ drink mix, Quest Nutrition, Boiron homeopathics, Goli Nutrition, Xyli•White™ and more.

  • Amerix
  • Boiron
  • CV Sciences
  • Difeel
  • Doctor's Choice
  • Dynamic Health
  • Dermactin-TS
  • Goli Nutrition
  • Green Roads
  • Indigo Wild
  • NOW Foods
  • Nature's Answer
  • Planetary Herbals
  • Rainbow Light
  • Snap Nutrition
  • Verseo

Fast Facts

  • Founded: 1910
  • Corporate Headquarters: Hobart, IN
  • URL:
  • Phone: 800.644.8327 or 219.947.4040
  • Fax: 219.947.4148
  • Inquiries:
  • Retail Location: 3401 West 37th Ave., Hobart, IN 46342

Click here to resubscribe!

Related Products

View All